When spreadsheets no longer work..

If you are using MS-Excel® and MS-Outlook® to manage your sales and marketing teams and processes, when do you know it is time to change?

I put together this small list of things you need to watch for- feel free to add yours in comments:

1. When your team size has grown to the extent there is at least one layer of supervision between you and the lowest level- the customer facing executive.

Was participating in this tradeshow a good idea?

Did we get returns out of our investment in this tradeshow?

If this is the recurring question in your mind after you wind up as an exhibitor in any tradeshow, then read on…

If you are attending any tradeshow as an exhibitor, for instance the just concluded IITF 2011 in Pragati Maidan, Delhi, you know the importance of following up with your visitors as soon as possible.

It is important to reinforce the positive impression that you made on your visitor with a follow-up call; if you don’t, be sure your competitor is already doing it. Often, this is the difference between a lost sales and a purchase order.

Did you know that 79% of the visitors to trade fairs are never followed up on their interests?

Saleswah is a lead management software that helps convert visitors into prospects by enabling lead assignment, follow up and tracking. It is online and no hardware or software is needed to be purchased.

Saleswah helps you:

1. Log visitors- feedback forms and visiting cards – into an online database

2. Assign the visitors for follow up to the most appropriate person- sales executive, telecaller etc.

3. Monitor on an online dashboard the status of the pending calls, closed calls etc.

For unlimited use of Saleswah for a month, please visit www.anwesha.in/convertleads

Thank you and we hope to play a part in your successful tradeshow experience!