Saleswah user cases: what is yours?
A large multi-brand distributor in automotive aftermarkets
Application: using Saleswah to connect up their head office, branches and their teams of sales persons traveling to interiors of India for selling to retailers and automobile service points.
Why: The head-office and branch-managers know the progress against assigned tasks, get status updates of “call-closures” and break it down by product group, brands, teams and territories. The sales people have a clear list of tasks to accomplish before starting on their calls.
The Big Picture: What is selling and what is not. Which brands are slow moving? Which customers are being served? Which brands are getting attention?
ROI: At least 5% growth in revenue, with 2-3% reduction in operating expense.
A pharma salesforce
Application: using Saleswah to track sales calls to doctors and pharmacists to promote products..
Why: Transparency in sales call planning and execution. Link efforts with results in terms of prescriptions.
The Big Picture: No need for weekly call reports and face to face time for activity reviews.
ROI: more territory coverage and sales calls.
Service arm of a consumer product manufacturer
Application: equip their service technicians with Saleswah to gain visibility into their pending calls, closure rates etc.
Why: Push the customer service requests to the service technician’s mobile as and when they come; have visibility to the pending calls pipeline and dynamically re-allocate calls.
The Big Picture: Get an upto the minute open/ close picture of the calls. Attain more efficiency in call allotment and closure.
ROI: At least 10% more calls closed with faster route to customer delight.
A direct marketing company selling to rural market
Application: connect up their network of direct sales agents and get figures of sales made, collections and customer complaints on the fly.
Why: The only way to stay in touch with your salesforce who are so far in the interiors to be unreachable any other way. The agents get upto date sales leads pushed to their mobile.
The Big Picture: What is selling and what is not. How much of the stock pipeline is slow moving? Plan targeted interventions/ incentives to move stock. Increase channel satisfaction.
ROI: Enabling the sales channel performance.
Saleswah can be configured within no time to fit your specific work environment. Please call or email us at sales@anwesha.in to configure a solution or a demo real quick!





